May 2014

 

The Importance of a Consistent Brand

Branding goes way beyond just a logo and the colours you use on your website though, it should run through absolutely everything you do. Consistency is key to brand recognition, a customer should be able to look at a piece of advertising or marketing material and instantly recognise the brand. When it comes to print […]

 

Common UK Paper Sizes used for Printing

I am often asked what size can we print a job. Whilst you can effectively have any size you want within reason, in the print industry the most common system uses the ISO standard for paper sizes. The A Series The ‘A’ series which includes A4 (the standard size for a letterhead) is the most commonly […]

 

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